A Milestone Edition for a Global Thought Leadership Platform
P+ Measurement Services, Nigeria’s leading media intelligence and PR measurement agency, is set to host the 30th edition of EvaluatePR on Friday, September 26, 2025. The virtual event will run from 12:00 p.m. to 1:30 p.m. (WAT) via Google Meet.
This landmark edition, themed “Reputation, Reality, and the Risk of Automation,” promises to spark critical conversations on how automation and artificial intelligence are reshaping the communications industry.
The Theme: Balancing Technology with Human Insight
Automation has changed how brands manage reputation, offering speed and efficiency. However, it also comes with risks such as algorithm-driven bias, reduced transparency, and the loss of authentic storytelling.
Industry experts will examine these tensions, exploring how organizations can embrace technology while protecting credibility and maintaining ethical communication practices.
Expert Panelists Set to Lead the Discussion
EvaluatePR 300 will feature a lineup of respected industry voices who will share practical insights from their work across global markets.
Confirmed speakers include:
- Steph Bridgeman, Media Intelligence Director, Experienced Media Analysts
- Lukmon Oloyede, Managing Consultant, BrandArena Communications
- Mayur Raja, Senior Manager, Operations, Onclusive India
- Petyo Bogdanov, Project Manager, Media Analytics, Commetric
These experts will unpack the realities of working at the intersection of human judgment and machine intelligence, offering actionable advice for communications leaders.
What Attendees Can Expect
Participants will gain a deeper understanding of:
- How to safeguard reputation in a world of automated amplification and risk
- Strategies to make measurement frameworks transparent and ethical
- Balancing data-driven decisions with human storytelling
- Building resilience in communications for a fast-changing, AI-driven landscape
The event is free and open to communication professionals, analysts, and business leaders who are seeking to future-proof their reputation management strategies.
Attendance is free, and registration is available through the official Google Meet link:
https://meet.google.com/iwk-mdxd-sev
About EvaluatePR
Since its launch, EvaluatePR has grown into a respected global platform for discussing the future of media measurement and public relations. Each edition brings together thought leaders to debate trends, share case studies, and explore strategies for effective communication measurement.
About P+ Measurement Services
P+ Measurement Services is Nigeria’s foremost independent media intelligence and PR measurement agency. Known for its commitment to ethical measurement and global best practices, the company delivers data-driven insights that help organizations evaluate media performance, manage reputation, and measure communication impact.
Through partnerships with brands and communication teams, P+ empowers decision-makers to make informed choices that drive measurable business outcomes.
