FMCG

MAGGI Celebrates Women, Culture and Community at the 2025 August Meeting

MAGGI, the seasoning brand from Nestlé Nigeria, has deepened its bond with women across the South East. The brand sponsored the 2025 August Meeting in five states. Across 18 locations, more than 8,100 women took part. The programme ran through August with clear goals. Teach better nutrition. Share practical cooking skills. Spark honest talks on family well being and economic progress.

A tradition with purpose

The August Meeting is an enduring gathering of Igbo women. It brings together women at home and in the diaspora. The focus is family, social progress and community development. By backing this platform, MAGGI stays close to its core audience. Women sit at the heart of the brand story. This year, the activity moved beyond products. Sessions gave women tools to make healthier choices and to strengthen their communities.

Why MAGGI showed up

Funmi Osineye, MAGGI Category Manager, explained the intent. This year feels urgent for many families. Food security, empowerment and resilience matter more than ever. She noted that the partnership gives women fresh nutrition insights and useful skills. It also offers support for small ventures that lift households. The aim is continuity with meaning. It also honours the women who shape society every day.

Elevating women’s voices

For Nestlé Nigeria, the August Meeting is not only a cultural event. It is a way to recognise the work women do across the economy. Victoria Uwadoka, Corporate Communications and Public Affairs Lead, shared this view. The brand is proud to stand with a custom that celebrates women. The partnership shows a real commitment to stronger families and stronger communities.

Recognising leaders and rising stars

This edition paid tribute to outstanding women. Community leaders received awards for remarkable service. Emerging voices also earned recognition. The moment brought pride and fresh motivation. Many women left with renewed confidence to lead.

Cultural colour from Nollywood

Familiar faces from Nollywood added energy to the gatherings. Ngozi Nwosu, Blessing Obasi and Uzo Osimkpa joined the celebrations. Their presence delighted the audience and lifted spirits. Uzo reflected on her childhood memories of the meeting. For her mother, the trip home each year was a duty. Being part of this year’s programme felt like a tribute to that legacy. It also celebrated the enduring strength of Igbo womanhood.

What participants felt

Attendees spoke about the scale and visibility of this year’s activity. One participant shared that the values of the meeting had never felt so clear. Training, recognition and empowerment gave fresh weight to the tradition. Many described the experience as remarkable and timely.

Impact that goes beyond one month

The work does not end when the meetings close. MAGGI continues to invest in women and families. The goal is simple. Keep culture strong. Help homes thrive. Provide tools that last. Through efforts like this, MAGGI shows that care for communities is part of its identity.

About Nestlé Nigeria

Nestlé Nigeria is a leading food and beverage company. Its purpose is to unlock the power of food and improve quality of life. The company serves families today and plans for future generations. Its brands include Nestlé Purelife, Golden Morn, Milo, MAGGI and Nescafé. Households across Nigeria trust these products for taste and nutrition.

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