Dr. Jumoke Oduwole, Paul Onwuanibe, and Top PR Leaders to Speak at Experiencing PR 2025

Nigerian Women in Public Relations (NGWiPR) has officially announced the distinguished speakers for the 2025 edition of its flagship event, the Experiencing PR Conference, scheduled for Wednesday, March 19, 2025, at The Civic Centre, Lagos.

This annual hybrid gathering convenes senior business leaders, top public officials, and seasoned public relations professionals to spotlight the tangible impact of PR on business growth and societal progress.

Exploring PR’s Transformative Power in Business and Leadership Under the theme “PR for Results: Innovative Strategies for Business and Leadership Transformation,” the 2025 conference will host a diverse selection of speakers from Africa, the Middle East, and Europe, spanning industries such as business, public service, and communications.

Delivering the keynote address will be Dr. Jumoke Oduwole, Nigeria’s Honourable Minister of Industry, Trade, and Investment. Her presence underscores the government’s recognition of the PR industry’s role in economic expansion, particularly as Nigeria seeks to diversify its economy and drive trade and investment.

With the public relations sector in Europe and North America projected to reach a combined value of nearly $54 billion by 2029, Nigeria’s participation in this global dialogue highlights the vast potential of PR to contribute significantly to national GDP growth.

Speaking on the theme and significance of experiencing PR 2025, Tolulope Olorundero, Public Relations Consultant and Founder of Nigerian Women in PR, emphasised the conference’s role in celebrating leadership, amplifying business successes, and recognising PR investments by visionary organisations and executives.

“Repositioning public relations in developing economies like Nigeria requires an innovative approach that acknowledges the unique interplay between the public and private sectors. This year’s theme directly addresses a fundamental question: ‘What can PR do for my ministry or my business?’ By bringing together business leaders and industry experts, we will showcase real results and provide actionable strategies that others can adopt and refine,” Olorundero stated.

The conference will feature a variety of high-impact sessions, including:

1. Fireside CEO Chat: The Power of Storytelling in Market Expansion

• Paul Onwuanibe, CEO, of Landmark Group, will lead a discussion on “How Industry Leaders Leverage Storytelling to Expand into New Markets and Maintain a Competitive Edge.”

2. Industry Panel: Winning with PR in Developing Markets

Experts from leading organisations will share insights on transformative PR strategies. Panellists include:

• Israel Opayemi, CEO & Chief Strategist, Chain Reactions Africa
• Victoria Uwadoka, Corporate Communications & Sustainability Lead, Nestlé Nigeria
• Kanyi Mwangi, Communications Director, East and West Africa, Mastercard
• Ginikanwa Frank-Durugbor, Head of Communications, Brands & Events, Lafarge Africa Plc

This session will be moderated by Rosemary Otalor, Account Director, PR & Strategic Communications, APO Group.

3. Mentorship Chat: Navigating PR and Business Leadership

This segment offers two breakout discussions designed for professional growth:

• Public Relations Stream:
  • Odion Aleobua, CEO, Modion Communications, will mentor Joy Ngwolo-Udemezue, Chapter Lead, The Comms Avenue.
• Business Stream:
  • Funke Bucknor-Obruthe, CEO, of Zapphaire Events Group, will mentor Oluchi Ajala, Chief of Staff, SpaceFinish.
    Delegates will have the opportunity to listen in and engage with mentors in a silent headset session.

4. New Sessions to Elevate Delegate Experience

The Leaders Lounge: Leveraging Social Media for Global Impact

This segment will showcase executives who have successfully used platforms like LinkedIn to grow businesses and advance careers on a global scale. Speakers include:

• Dr. Glory Edozien, Founder & President, 9to5Chick
• Gbenga Totoyi, HR Thought Leader

The Authors’ Corner: PR Thought Leadership in Print

Encouraging African professionals to contribute to global industry knowledge, this session will feature authors who have published books on public relations and communications in the past year:

• Ayotunde Akinfenwa
• Adedoyin Jaiyesimi
• David Akinfenwa

The authors will share insights into their writing and publishing journeys, inspiring attendees to document their expertise and contribute to industry discourse.

Special remarks will be delivered by leaders of international public relations bodies, including:

• Advita Patel, 2025 President, Chartered Institute of Public Relations (CIPR)
• Kate Midttun, Chairperson, Middle East Public Relations Association

Dr. Yetty Ogunnubi, CEO of YD Company and Chairperson of the Experiencing PR 2025 Planning Committee, highlighted the rigorous process behind selecting this year’s speakers.

“Each speaker has a proven track record of delivering innovative and impactful results in their field. We meticulously evaluated and secured experts who will provide practical, actionable insights, ensuring delegates leave with strategies they can immediately apply to drive transformation in their industries,” she noted.

The Experiencing PR 2025 Conference will be held in a hybrid format, allowing attendees to participate either in person at The Civic Centre, Lagos, or virtually from anywhere in the world.

The event is open to both men and women, welcoming senior professionals, mid-level executives, and students across various industries.

Register now to be part of this transformative event:
🔗 www.experiencingpr.com

About Nigerian Women in Public Relations

Founded in 2019, Nigerian Women in PR is a social impact professional organisation dedicated to advocating for and equipping Nigerian women in public relations and communications globally. Through strategic programs, initiatives, and partnerships, the organisation fosters professional development, promotes industry relevance, and showcases the achievements of Nigerian women in PR.

About Experiencing PR Conference

Experiencing PR is an annual conference that aligns with Nigerian Women in PR’s mission to elevate public relations as a strategic business function. Designed as a platform for dialogue and innovation, the conference brings together business leaders, policymakers, and PR experts to discuss the industry’s impact on business and society.

For media enquiries, partnerships, or sponsorship opportunities, contact:

Email: chat@ngwomeninpr.org
Mobile/WhatsApp: +234 902 249 6806